Using Twitter to Find Clients for Your Freelance Business
Posted on Jun 16th 2021
Twitter, as of now, has 330 million users, making the platform a superb place to associate with different freelancers and find potential customers.
However, you might be thinking about precisely taking your social media account from something you occasionally peruse and use to talk with like-minded people to promote your business and discover new customers effectively.
Only tweeting blogs or simply advertising your services or products doesn't precisely cut it. You can share things about your services and promote your brand, but you should get individuals to draw in with you. Hence you will require content or news that interests your audience.
How to use Twitter to promote your business?
First, you need to optimize your profile before you start your campaign on Twitter.
You need to include the following things in your Twitter Profile:
o Your name (or your business name)
o A professional photo of yourself
o A professional cover
o A link to your site or portfolio
o A brief bio that sums up what your identity is and what you do.
Furthermore, you should start building the habit of using Twitter. Utilize the platform to feature your insight into your industry and truly show your followers (and expected customers!) that you are an expert.
Many advertisement experts suggest following the 80/20 standard: sharing 80% of others' content (by retweeting and sharing articles/things you find intriguing and industry news) and 20% of your content (blogs, sales tweets, etc).
Strategies for finding clients on Twitter:
Twitter is a phenomenal platform to discover different freelancers and potential customers with whom you can network, as you can associate with any individual who has a Twitter profile.
Follow people in your industry and associate with them by engaging in Twitter talks and commenting on their Tweets.
Businesses will go to Twitter to track down the ideal person to work on their projects. Use this feature of Twitter searches to discover opportunities as they open.
Twitter chats are discussions around a hashtag or a theme where everyone can respond to a list of inquiries made by the Twitter chat host. The beneficial thing about Twitter chats is that everyone can converse with one another, and it's an extraordinary way of meeting potential new clients!